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    InsurTech APOLLO raises Series B financing to accelerate online insurance platform

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    Definity APOLLO Announcement – Press Release

    Investment commitment from Definity further solidifies APOLLO’s leading position in the Canadian market

    VANCOUVER, March 10, 2022 – APOLLO Insurance Solutions, a leading Canadian digital insurance provider, today announced a Series B financing with Definity Financial Corporation. Definity has strong digital insurance experience expertise through Sonnet, Canada’s first fully online personal insurance offering, and Vyne, Definity’s broker digital platform. The strategic partnership includes a distribution relationship between Definity Financial’s affiliate Definity Insurance Company and APOLLO, and an agreement by Definity Financial to complete an initial minority equity investment.

    APOLLO’s other notable insurance product suppliers include Lloyd’s of London, one of the largest insurance conglomerates in the world, Trisura Guarantee, and Liberty Mutual, a Fortune 100 company.

    APOLLO allows broker partners and customers to purchase insurance online through its proprietary platform. APOLLO’s all-digital approach leverages extensive data and intelligent algorithms to quote, collect payment, and issue policies—all without human intervention—and serves all provinces of Canada, except Québec.

    “APOLLO is making the insurance buying process effortless, in line with modern consumers’ expectations,” stated Jeff McCann, Chief Executive Officer & Co-Founder of APOLLO. “Definity and APOLLO share a deep commitment to using technology to deliver a seamless insurance experience, regardless of the distribution channel.”

    “This transaction provides a unique opportunity for us to accelerate our digital ambitions in commercial insurance by partnering with an entrepreneurial management team focused on growth,” said Fabian Richenberger, Executive Vice-President, Commercial Insurance at Definity. “We believe that APOLLO’s scalable technology platform combined with our proven digital channel experience and strong underwriting capabilities will allow APOLLO to enhance its client experience by offering a broader range of commercial coverages.”

    APOLLO has a user base of more than 6,000 individual independent Canadian brokers and over 150 group partners.

    RBC Capital Markets acted as exclusive financial advisor to APOLLO on the transaction. Blake, Cassels & Graydon acted as legal advisor to APOLLO.

    APOLLO launched in 2019, and announced the close of a Series A financing round of CAD $13.5 million in January 2021, led by Gravitas Securities.

    About APOLLO Insurance

    APOLLO is a leading Canadian online insurance provider. Its proprietary platform allows insurance agents and their customers to purchase their policy immediately, from anywhere, on any device, 24/7. Unlike traditional paper-based processes, APOLLO leverages extensive data and sophisticated algorithms to quote, collect payment, and issue policies for thousands of types of small businesses and individuals without human intervention. Through traditional agents and embedded finance partnerships, APOLLO is making insurance effortless. For more information, visit: apollocover.com

    View source version on businesswire.com here.

    For further information, please contact:

    David DyckVP Marketing & PR, APOLLO(778)-917-9667david@apollocover.com

    Originally published March 11, 2022, updated August 25, 2023

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    © 2024 APOLLO Insurance Solutions Ltd.

    111 Water Street, Unit 210, Vancouver, British Columbia, V6B 1A7

    APOLLO Insurance Agency Ltd. (o/a APOLLO Brokerage in the province of Ontario only) is a licensed retail brokerage, offering our clients with a comprehensive set of insurance solutions to meet their individual needs. APOLLO Insurance Agency Ltd. maintains necessary corporate licensing in provinces across Canada. Availability of products and service depends on licensing and product availability. The information that appears on this page is provided for information purposes only. Advertised products and prices are not guaranteed and vary based on insurance provider and/or insurance company's discretion and product availability.

    Transparency and Disclosure: APOLLO Insurance Agency's role is to provide you with exceptional service and the best insurance products that suit your needs. As a licensed retail brokerage, our compensation is based on a commission basis already built into your insurance premium and varies based on the product purchased through our platform. For a description of how APOLLO Insurance Agency is compensated and how this is calculated, please refer to our Compensation Disclosure document. For consumers in Ontario, please review the RIBO Conduct Fact Sheet and the RIBO Conduct Guidance document.